Translating and localizing

How to translate and localize with an AI assistant?

1250 € per session, excl. VAT

In short

This training is for professionals aiming to master an authorised AI assistant offering the required features for translating and localizing content. Participants learn to define context, produce contextualized first drafts, and adapt them. The goal is to create harmonized multilingual content and a business glossary to enhance the clarity of international communications.

Why this training?

The problem
Teams struggle to quickly produce relevant and culturally adapted multilingual content.
What it costs today
International communications lack consistency and clarity, leading to frequent revisions.
Why this skill
This skill is necessary now to effectively align company messages across different target markets.
What you gain
Participants and the company achieve more reliable multilingual content and increased autonomy in its production.

Objectives of this training

  • Define the appropriate audience, register, and terminology for each context.
  • Produce an initial contextualized version of content with an authorised AI assistant offering the required features.
  • Adapt formats, references, and calls to action in texts.
  • Preserve numerical information and commitments during adaptation.
  • Compare different content versions by segment for harmonization.
  • Organize targeted human review of translations.

Who is it for and what are the prerequisites?

Roles and tasks concerned

  • Marketing managers overseeing multilingual campaigns
  • Web editors adapting content for diverse markets
  • Project managers supervising product localization
  • Communication specialists developing international messages

Prior skills

  • AI Fundamentals and AI Prompting completed, or equivalent experience (a learning prerequisite, not a registration condition).
  • Understanding of the company's communication objectives
  • Familiarity with communication channels and platforms
  • Knowledge of the organization's target audiences
  • Ability to formulate clear and precise instructions
  • A paid subscription to an AI solution offering the features used, the organisation’s authorisation for third-party tools, and the actual accounts and access rights.

To prepare before the session

  • A computer per participant with access to the chosen tools.
  • Verified access to an authorised AI assistant offering the required features.
  • A business case to work on, using fictitious or anonymized data.

What you will work on

  1. Prepare

    This block allows for precise definition of the framework and intangible elements of translation.

  2. Translate

    This block allows for the generation of a first content version aligned with the defined context.

  3. Localize

    This block allows for adapting content to cultural specificities and local expectations.

  4. Review

    This block allows for ensuring the consistency and final quality of multilingual content.

What you take away

  • Harmonized content in French, Dutch, and English.
  • A specific business glossary for the case studied.
  • Practical support materials and completed templates.

Method and assessment

  • Demonstrations with explanations using a concrete case
  • Guided exercises followed by application to your role
  • Peer review of results and source verification
  • An individual or team action plan

Assessment is formative: participants complete and review a practical case linked to the intended deliverable (Aligned FR/NL/EN content and a professional glossary). Criteria include meeting the brief, accuracy, checks performed and the ability to explain decisions. Each participant identifies an application to test in their own work.

Frequently asked questions

What concrete benefit can my team gain from this training?

Your team will be able to produce relevant and culturally adapted multilingual content more efficiently. This will ensure better consistency of the company's messages internationally.

Who should attend this session and what are the prerequisites?

Marketing managers, web editors, project managers, and communication specialists are the primary targets. It is important to have a good understanding of the company's communication objectives and target audiences.

What data or documents will be used and how will they be protected?

We will work on a business case provided by your organization, using fictitious or anonymized data. Information protection is ensured through anonymization and respect for the confidentiality of exchanges.

What type of exercise will be carried out during the session?

Participants will work on a concrete case from their organization to translate and localize content. This includes producing initial drafts, adapting, and comparing segments.

What are the limitations of the support application and who is responsible for validating the final result?

The support application is a production aid, not a substitute for human expertise and final validation. Validation of the produced content always rests with the internal team or linguistic experts of the organization.

How will the session adapt to our organization's business and specific cases?

The training is centered around using a business case provided by your organization. We will adapt the exercises to address the specific challenges of your sector and communication needs.

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